The messaging seemed to overshadow the new product announcements and was truly a communication for CIOs, not IT Pros.
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With the IT Pro audience making up 90% of attendance, the keynote content was completely off target. As usual, Brad did a fantastic job, however, the content he delivered was not well received by attendees. There needs to be more community events in 2015.īrad Anderson delivered the keynote on Monday morning to kickoff TechEd 2014. The location (Houston) was better than expected, though still not optimal. The Expo was just "OK" and the swag could've been better. Sessions were old and not technical enough. The feedback this year was interesting because almost everyone mentioned the same things: Through feedback directly from IT Pros in attendance, and my own personal experiences, it seems that TechEd 2014 may have missed the mark and instead left many wondering if Microsoft is still truly interested in associating with those ground-level partners that ultimately make or break Microsoft product deployment and implementation.īased on the feedback from attendees and others, I'll piece out each major component of TechEd 2014 and provide the perception and my own commentary. So, TechEd 2014, a conference with almost 90% of attendees who are IT Pros, was Microsoft's big chance to make amends and show the IT world that they still care. Things like ending TechNet subscriptions and the death of the Microsoft Management Summit (MMS) sent a perceived message that Microsoft had stopped caring about IT Pros and on-premises software. Microsoft spent much of 2013 taking things away from IT Pros. TechEd, of course, stands for Technical Education, so would the conference provide enough technical umpf to deliver enough learning to make IT Pros want to come back, should TechEd 2015 happen? The week prior to TechEd 2014 I wondered if the event would actually be an event valuable to IT Pros.